Global Report Technology & Media

Augmented Reality and Virtual Reality Market—Global Forecast 2026

consainsights.com
Augmented Reality and Virtual Reality Market by Technology, Offering, Device Type, Application, Region, Trends, Competitive Analysis, and Growth Opportunities, Key Insights.

Overview

Augmented Reality and Virtual Reality Market from Consainsights analyses the Augmented Reality and Virtual Reality Market in the Technology & Media industry over the forecast period to 2026.

Augmented Reality and Virtual Reality research report from Consainsights outlines the detailed strategic analysis, trends, market opportunities, growth prospects, industry and market challenges and sustainable solutions to sustain in the competitive environment.

Augmented Reality and Virtual Reality segmentation includes Technology, Offering, Device Type, Application and Geography.

Market analysis on the basis of Technology include Augmented Reality Technology, Virtual Reality Technology. This segmentation encompasses the key innovations and micro & macro trends, companies/manufacturers operating in this space along with their usage and penetration with respect to the wide range of End Users. Additionally, market sizing information along with the key factors such as market drivers, restraints, opportunities and challenges which are likely to be influencing the market growth are outlined in this report.

Based on the Offering, the Augmented Reality and Virtual Reality Market analysis covers Hardware, Software.

Based on the Device Type, the Augmented Reality and Virtual Reality Market analysis covers Augmented Reality Devices, Virtual Reality Devices.

Based on the Application, the Augmented Reality and Virtual Reality Market analysis covers Augmented Reality Applications, Virtual Reality Applications.

Key companies operating in the market include Google, Microsoft, Oculus VR (Facebook), Sony, Samsung Electronics, HTC, PTC and so on. This report covers the detailed analysis of the company profiles such as business segments, product portfolio, key brand insights and growth strategies adopted, company SWOT and Strategy analysis along with the financial analysis and analyst insights on the key companies operating in this market.

Moreover, the competitive analysis includes the companies deals such as Mergers, Acquisitions, Partnerships and so on along with the expansion areas focusing on the additional geographies, future insights for success and market share analysis. Major players strategies include the launch of the innovative product lines along with the emphasis on the partnerships and acquisitions to standardize their market share in the market space.

Market Research methodology includes the triangulation of the data from the data sources such as Primary Market Research approach and Secondary Market Research Approach along with the data from the trade bodies and industry standard publications and data sources. Primary inputs from the industry experts and the market respondents from the respective industries to obtain very critical information to assess the future growth prospects of the market. The final data is triangulated and thoroughly validated considering all the data sources using the bottom-up and the top-down approaches to estimate the market sizing of the individual segments.

The Augmented Reality and Virtual Reality Market is segmented into the following categories:

Augmented Reality and Virtual Reality Market by Technology:

  • Augmented Reality Technology
  • Virtual Reality Technology

Augmented Reality and Virtual Reality Market by Offering:

  • Hardware
  • Software

Augmented Reality and Virtual Reality Market by Device Type:

  • Augmented Reality Devices
  • Virtual Reality Devices

Augmented Reality and Virtual Reality Market by Application:

  • Augmented Reality Applications
  • Virtual Reality Applications

Table of Contents

  1. Executive Summary

  2. Augmented Reality and Virtual Reality Market Overview

    1. Augmented Reality and Virtual Reality Market Definition & Scope
    2. Currency, Year and Forecasts Overview
    3. Augmented Reality and Virtual Reality Market 360° Synopsis: Overview
  3. Augmented Reality and Virtual Reality Industry Analysis

    1. Industry Value Chain Analysis
    2. Key Companies at each phase of Value Chain
    3. Industry Trend Analysis
  4. Augmented Reality and Virtual Reality Market Analysis

    1. Drives, Restraints, Opportunities and Challenges Impact Analysis
    2. Porter’s Five Force Model Analysis
    3. PESTLE Analysis
    4. BPS Analysis
    5. Augmented Reality and Virtual Reality Market Key Innovation & Trends
    6. Pricing Patterns (Company & Product Type)
  5. Augmented Reality and Virtual Reality Market: Technology

    1. Introduction
    2. Augmented Reality Technology: Market Trends, Size, and Forecast (2017-2026)

      1. Marker-Based Augmented Reality
      2. Markerless Augmented Reality
    3. Virtual Reality Technology: Market Trends, Size, and Forecast (2017-2026)

      1. Nonimmersive Technology
      2. Semi-Immersive and Fully Immersive Technology
  6. Augmented Reality and Virtual Reality Market: Offering

    1. Introduction
    2. Hardware: Market Trends, Size, and Forecast (2017-2026)

      1. Sensors
      2. Semiconductor Component
      3. Displays and Projectors
      4. Position Trackers
      5. Cameras
      6. Others
    3. Software: Market Trends, Size, and Forecast (2017-2026)

      1. Software Development Kits
      2. Cloud-Based Services
      3. AR Software
      4. VR Content Creation
  7. Augmented Reality and Virtual Reality Market: Device Type

    1. Introduction
    2. Augmented Reality Devices: Market Trends, Size, and Forecast (2017-2026)

      1. Head-Mounted Display
      2. Head-Up Display
      3. Handheld Device
    3. Virtual Reality Devices: Market Trends, Size, and Forecast (2017-2026)

      1. Head-Mounted Display
      2. Gesture-Tracking Device
      3. Projector & Display Wall
  8. Augmented Reality and Virtual Reality Market: Application

    1. Introduction
    2. Augmented Reality Applications: Market Trends, Size, and Forecast (2017-2026)

      1. Consumer
      2. Commercial
      3. Enterprise
      4. Healthcare
      5. Aerospace & Defense
      6. Energy
      7. Automotive
      8. Others
    3. Virtual Reality Applications: Market Trends, Size, and Forecast (2017-2026)

      1. Consumer
      2. Commercial
      3. Enterprise
      4. Healthcare
      5. Aerospace & Defense
      6. Others
  9. Global Analysis

    1. Global Augmented Reality and Virtual Reality Market, By Region, Y-O-Y Growth Analysis

      1. Introduction
      2. North America: Market Trends, Size, and Forecast (2017-2026)
      3. Europe: Market Trends, Size, and Forecast (2017-2026)
      4. Asia-Pacific: Market Trends, Size, and Forecast (2017-2026)
      5. Latin America: Market Trends, Size, and Forecast (2017-2026)
      6. Middle East & Africa: Market Trends, Size, and Forecast (2017-2026)
  10. North America Analysis

    1. North America Augmented Reality and Virtual Reality Market, By Country, Y-O-Y Growth Analysis

      1. Introduction
      2. United States: Market Trends, Size, and Forecast (2017-2026)

        1. Introduction
        2. United States Augmented Reality and Virtual Reality Market: Technology
        3. United States Augmented Reality and Virtual Reality Market: Offering
        4. United States Augmented Reality and Virtual Reality Market: Device Type
        5. United States Augmented Reality and Virtual Reality Market: Application
      3. Canada: Market Trends, Size, and Forecast (2017-2026)

        1. Introduction
        2. Canada Augmented Reality and Virtual Reality Market: Technology
        3. Canada Augmented Reality and Virtual Reality Market: Offering
        4. Canada Augmented Reality and Virtual Reality Market: Device Type
        5. Canada Augmented Reality and Virtual Reality Market: Application
    2. North America Augmented Reality and Virtual Reality Market, By Technology, Y-O-Y Growth Analysis

      1. Introduction
      2. Augmented Reality Technology: Market Trends, Size, and Forecast (2017-2026)

        1. Marker-Based Augmented Reality
        2. Markerless Augmented Reality
      3. Virtual Reality Technology: Market Trends, Size, and Forecast (2017-2026)

        1. Nonimmersive Technology
        2. Semi-Immersive and Fully Immersive Technology
    3. North America Augmented Reality and Virtual Reality Market, By Offering, Y-O-Y Growth Analysis

      1. Introduction
      2. Hardware: Market Trends, Size, and Forecast (2017-2026)

        1. Sensors
        2. Semiconductor Component
        3. Displays and Projectors
        4. Position Trackers
        5. Cameras
        6. Others
      3. Software: Market Trends, Size, and Forecast (2017-2026)

        1. Software Development Kits
        2. Cloud-Based Services
        3. AR Software
        4. VR Content Creation
    4. North America Augmented Reality and Virtual Reality Market, By Device Type, Y-O-Y Growth Analysis

      1. Introduction
      2. Augmented Reality Devices: Market Trends, Size, and Forecast (2017-2026)

        1. Head-Mounted Display
        2. Head-Up Display
        3. Handheld Device
      3. Virtual Reality Devices: Market Trends, Size, and Forecast (2017-2026)

        1. Head-Mounted Display
        2. Gesture-Tracking Device
        3. Projector & Display Wall
    5. North America Augmented Reality and Virtual Reality Market, By Application, Y-O-Y Growth Analysis

      1. Introduction
      2. Augmented Reality Applications: Market Trends, Size, and Forecast (2017-2026)

        1. Consumer
        2. Commercial
        3. Enterprise
        4. Healthcare
        5. Aerospace & Defense
        6. Energy
        7. Automotive
        8. Others
      3. Virtual Reality Applications: Market Trends, Size, and Forecast (2017-2026)

        1. Consumer
        2. Commercial
        3. Enterprise
        4. Healthcare
        5. Aerospace & Defense
        6. Others
  11. Europe Analysis

    1. Europe Augmented Reality and Virtual Reality Market, By Country, Y-O-Y Growth Analysis

      1. Introduction
      2. Germany: Market Trends, Size, and Forecast (2017-2026)

        1. Introduction
        2. Germany Augmented Reality and Virtual Reality Market: Technology
        3. Germany Augmented Reality and Virtual Reality Market: Offering
        4. Germany Augmented Reality and Virtual Reality Market: Device Type
        5. Germany Augmented Reality and Virtual Reality Market: Application
      3. United Kingdom: Market Trends, Size, and Forecast (2017-2026)

        1. Introduction
        2. United Kingdom Augmented Reality and Virtual Reality Market: Technology
        3. United Kingdom Augmented Reality and Virtual Reality Market: Offering
        4. United Kingdom Augmented Reality and Virtual Reality Market: Device Type
        5. United Kingdom Augmented Reality and Virtual Reality Market: Application
      4. France: Market Trends, Size, and Forecast (2017-2026)

        1. Introduction
        2. France Augmented Reality and Virtual Reality Market: Technology
        3. France Augmented Reality and Virtual Reality Market: Offering
        4. France Augmented Reality and Virtual Reality Market: Device Type
        5. France Augmented Reality and Virtual Reality Market: Application
      5. Spain: Market Trends, Size, and Forecast (2017-2026)

        1. Introduction
        2. Spain Augmented Reality and Virtual Reality Market: Technology
        3. Spain Augmented Reality and Virtual Reality Market: Offering
        4. Spain Augmented Reality and Virtual Reality Market: Device Type
        5. Spain Augmented Reality and Virtual Reality Market: Application
      6. Russia: Market Trends, Size, and Forecast (2017-2026)

        1. Introduction
        2. Russia Augmented Reality and Virtual Reality Market: Technology
        3. Russia Augmented Reality and Virtual Reality Market: Offering
        4. Russia Augmented Reality and Virtual Reality Market: Device Type
        5. Russia Augmented Reality and Virtual Reality Market: Application
      7. Italy: Market Trends, Size, and Forecast (2017-2026)

        1. Introduction
        2. Italy Augmented Reality and Virtual Reality Market: Technology
        3. Italy Augmented Reality and Virtual Reality Market: Offering
        4. Italy Augmented Reality and Virtual Reality Market: Device Type
        5. Italy Augmented Reality and Virtual Reality Market: Application
      8. Rest of Europe: Market Trends, Size, and Forecast (2017-2026)

        1. Introduction
        2. Rest of Europe Augmented Reality and Virtual Reality Market: Technology
        3. Rest of Europe Augmented Reality and Virtual Reality Market: Offering
        4. Rest of Europe Augmented Reality and Virtual Reality Market: Device Type
        5. Rest of Europe Augmented Reality and Virtual Reality Market: Application
    2. Europe Augmented Reality and Virtual Reality Market, By Technology, Y-O-Y Growth Analysis

      1. Introduction
      2. Augmented Reality Technology: Market Trends, Size, and Forecast (2017-2026)

        1. Marker-Based Augmented Reality
        2. Markerless Augmented Reality
      3. Virtual Reality Technology: Market Trends, Size, and Forecast (2017-2026)

        1. Nonimmersive Technology
        2. Semi-Immersive and Fully Immersive Technology
    3. Europe Augmented Reality and Virtual Reality Market, By Offering, Y-O-Y Growth Analysis

      1. Introduction
      2. Hardware: Market Trends, Size, and Forecast (2017-2026)

        1. Sensors
        2. Semiconductor Component
        3. Displays and Projectors
        4. Position Trackers
        5. Cameras
        6. Others
      3. Software: Market Trends, Size, and Forecast (2017-2026)

        1. Software Development Kits
        2. Cloud-Based Services
        3. AR Software
        4. VR Content Creation
    4. Europe Augmented Reality and Virtual Reality Market, By Device Type, Y-O-Y Growth Analysis

      1. Introduction
      2. Augmented Reality Devices: Market Trends, Size, and Forecast (2017-2026)

        1. Head-Mounted Display
        2. Head-Up Display
        3. Handheld Device
      3. Virtual Reality Devices: Market Trends, Size, and Forecast (2017-2026)

        1. Head-Mounted Display
        2. Gesture-Tracking Device
        3. Projector & Display Wall
    5. Europe Augmented Reality and Virtual Reality Market, By Application, Y-O-Y Growth Analysis

      1. Introduction
      2. Augmented Reality Applications: Market Trends, Size, and Forecast (2017-2026)

        1. Consumer
        2. Commercial
        3. Enterprise
        4. Healthcare
        5. Aerospace & Defense
        6. Energy
        7. Automotive
        8. Others
      3. Virtual Reality Applications: Market Trends, Size, and Forecast (2017-2026)

        1. Consumer
        2. Commercial
        3. Enterprise
        4. Healthcare
        5. Aerospace & Defense
        6. Others
  12. Asia-Pacific Analysis

    1. Asia-Pacific Augmented Reality and Virtual Reality Market, By Country, Y-O-Y Growth Analysis

      1. Introduction
      2. China: Market Trends, Size, and Forecast (2017-2026)

        1. Introduction
        2. China Augmented Reality and Virtual Reality Market: Technology
        3. China Augmented Reality and Virtual Reality Market: Offering
        4. China Augmented Reality and Virtual Reality Market: Device Type
        5. China Augmented Reality and Virtual Reality Market: Application
      3. Japan: Market Trends, Size, and Forecast (2017-2026)

        1. Introduction
        2. Japan Augmented Reality and Virtual Reality Market: Technology
        3. Japan Augmented Reality and Virtual Reality Market: Offering
        4. Japan Augmented Reality and Virtual Reality Market: Device Type
        5. Japan Augmented Reality and Virtual Reality Market: Application
      4. India: Market Trends, Size, and Forecast (2017-2026)

        1. Introduction
        2. India Augmented Reality and Virtual Reality Market: Technology
        3. India Augmented Reality and Virtual Reality Market: Offering
        4. India Augmented Reality and Virtual Reality Market: Device Type
        5. India Augmented Reality and Virtual Reality Market: Application
      5. Southeast Asia: Market Trends, Size, and Forecast (2017-2026)

        1. Introduction
        2. Southeast Asia Augmented Reality and Virtual Reality Market: Technology
        3. Southeast Asia Augmented Reality and Virtual Reality Market: Offering
        4. Southeast Asia Augmented Reality and Virtual Reality Market: Device Type
        5. Southeast Asia Augmented Reality and Virtual Reality Market: Application
      6. Australia & New Zealand: Market Trends, Size, and Forecast (2017-2026)

        1. Introduction
        2. Australia & New Zealand Augmented Reality and Virtual Reality Market: Technology
        3. Australia & New Zealand Augmented Reality and Virtual Reality Market: Offering
        4. Australia & New Zealand Augmented Reality and Virtual Reality Market: Device Type
        5. Australia & New Zealand Augmented Reality and Virtual Reality Market: Application
      7. Rest of Asia-Pacific: Market Trends, Size, and Forecast (2017-2026)

        1. Introduction
        2. Rest of Asia-Pacific Augmented Reality and Virtual Reality Market: Technology
        3. Rest of Asia-Pacific Augmented Reality and Virtual Reality Market: Offering
        4. Rest of Asia-Pacific Augmented Reality and Virtual Reality Market: Device Type
        5. Rest of Asia-Pacific Augmented Reality and Virtual Reality Market: Application
    2. Asia-Pacific Augmented Reality and Virtual Reality Market, By Technology, Y-O-Y Growth Analysis

      1. Introduction
      2. Augmented Reality Technology: Market Trends, Size, and Forecast (2017-2026)

        1. Marker-Based Augmented Reality
        2. Markerless Augmented Reality
      3. Virtual Reality Technology: Market Trends, Size, and Forecast (2017-2026)

        1. Nonimmersive Technology
        2. Semi-Immersive and Fully Immersive Technology
    3. Asia-Pacific Augmented Reality and Virtual Reality Market, By Offering, Y-O-Y Growth Analysis

      1. Introduction
      2. Hardware: Market Trends, Size, and Forecast (2017-2026)

        1. Sensors
        2. Semiconductor Component
        3. Displays and Projectors
        4. Position Trackers
        5. Cameras
        6. Others
      3. Software: Market Trends, Size, and Forecast (2017-2026)

        1. Software Development Kits
        2. Cloud-Based Services
        3. AR Software
        4. VR Content Creation
    4. Asia-Pacific Augmented Reality and Virtual Reality Market, By Device Type, Y-O-Y Growth Analysis

      1. Introduction
      2. Augmented Reality Devices: Market Trends, Size, and Forecast (2017-2026)

        1. Head-Mounted Display
        2. Head-Up Display
        3. Handheld Device
      3. Virtual Reality Devices: Market Trends, Size, and Forecast (2017-2026)

        1. Head-Mounted Display
        2. Gesture-Tracking Device
        3. Projector & Display Wall
    5. Asia-Pacific Augmented Reality and Virtual Reality Market, By Application, Y-O-Y Growth Analysis

      1. Introduction
      2. Augmented Reality Applications: Market Trends, Size, and Forecast (2017-2026)

        1. Consumer
        2. Commercial
        3. Enterprise
        4. Healthcare
        5. Aerospace & Defense
        6. Energy
        7. Automotive
        8. Others
      3. Virtual Reality Applications: Market Trends, Size, and Forecast (2017-2026)

        1. Consumer
        2. Commercial
        3. Enterprise
        4. Healthcare
        5. Aerospace & Defense
        6. Others
  13. Latin America Analysis

    1. Latin America Augmented Reality and Virtual Reality Market, By Country, Y-O-Y Growth Analysis

      1. Introduction
      2. Brazil: Market Trends, Size, and Forecast (2017-2026)

        1. Introduction
        2. Brazil Augmented Reality and Virtual Reality Market: Technology
        3. Brazil Augmented Reality and Virtual Reality Market: Offering
        4. Brazil Augmented Reality and Virtual Reality Market: Device Type
        5. Brazil Augmented Reality and Virtual Reality Market: Application
      3. Argentina: Market Trends, Size, and Forecast (2017-2026)

        1. Introduction
        2. Argentina Augmented Reality and Virtual Reality Market: Technology
        3. Argentina Augmented Reality and Virtual Reality Market: Offering
        4. Argentina Augmented Reality and Virtual Reality Market: Device Type
        5. Argentina Augmented Reality and Virtual Reality Market: Application
      4. Mexico: Market Trends, Size, and Forecast (2017-2026)

        1. Introduction
        2. Mexico Augmented Reality and Virtual Reality Market: Technology
        3. Mexico Augmented Reality and Virtual Reality Market: Offering
        4. Mexico Augmented Reality and Virtual Reality Market: Device Type
        5. Mexico Augmented Reality and Virtual Reality Market: Application
      5. Colombia: Market Trends, Size, and Forecast (2017-2026)

        1. Introduction
        2. Colombia Augmented Reality and Virtual Reality Market: Technology
        3. Colombia Augmented Reality and Virtual Reality Market: Offering
        4. Colombia Augmented Reality and Virtual Reality Market: Device Type
        5. Colombia Augmented Reality and Virtual Reality Market: Application
      6. Rest of Latin America: Market Trends, Size, and Forecast (2017-2026)

        1. Introduction
        2. Rest of Latin America Augmented Reality and Virtual Reality Market: Technology
        3. Rest of Latin America Augmented Reality and Virtual Reality Market: Offering
        4. Rest of Latin America Augmented Reality and Virtual Reality Market: Device Type
        5. Rest of Latin America Augmented Reality and Virtual Reality Market: Application
    2. Latin America Augmented Reality and Virtual Reality Market, By Technology, Y-O-Y Growth Analysis

      1. Introduction
      2. Augmented Reality Technology: Market Trends, Size, and Forecast (2017-2026)

        1. Marker-Based Augmented Reality
        2. Markerless Augmented Reality
      3. Virtual Reality Technology: Market Trends, Size, and Forecast (2017-2026)

        1. Nonimmersive Technology
        2. Semi-Immersive and Fully Immersive Technology
    3. Latin America Augmented Reality and Virtual Reality Market, By Offering, Y-O-Y Growth Analysis

      1. Introduction
      2. Hardware: Market Trends, Size, and Forecast (2017-2026)

        1. Sensors
        2. Semiconductor Component
        3. Displays and Projectors
        4. Position Trackers
        5. Cameras
        6. Others
      3. Software: Market Trends, Size, and Forecast (2017-2026)

        1. Software Development Kits
        2. Cloud-Based Services
        3. AR Software
        4. VR Content Creation
    4. Latin America Augmented Reality and Virtual Reality Market, By Device Type, Y-O-Y Growth Analysis

      1. Introduction
      2. Augmented Reality Devices: Market Trends, Size, and Forecast (2017-2026)

        1. Head-Mounted Display
        2. Head-Up Display
        3. Handheld Device
      3. Virtual Reality Devices: Market Trends, Size, and Forecast (2017-2026)

        1. Head-Mounted Display
        2. Gesture-Tracking Device
        3. Projector & Display Wall
    5. Latin America Augmented Reality and Virtual Reality Market, By Application, Y-O-Y Growth Analysis

      1. Introduction
      2. Augmented Reality Applications: Market Trends, Size, and Forecast (2017-2026)

        1. Consumer
        2. Commercial
        3. Enterprise
        4. Healthcare
        5. Aerospace & Defense
        6. Energy
        7. Automotive
        8. Others
      3. Virtual Reality Applications: Market Trends, Size, and Forecast (2017-2026)

        1. Consumer
        2. Commercial
        3. Enterprise
        4. Healthcare
        5. Aerospace & Defense
        6. Others
  14. Middle East & Africa Analysis

    1. Middle East & Africa Augmented Reality and Virtual Reality Market, By Country, Y-O-Y Growth Analysis

      1. Introduction
      2. Middle East: Market Trends, Size, and Forecast (2017-2026)

        1. Introduction
        2. Middle East Augmented Reality and Virtual Reality Market: Technology
        3. Middle East Augmented Reality and Virtual Reality Market: Offering
        4. Middle East Augmented Reality and Virtual Reality Market: Device Type
        5. Middle East Augmented Reality and Virtual Reality Market: Application
      3. Africa: Market Trends, Size, and Forecast (2017-2026)

        1. Introduction
        2. Africa Augmented Reality and Virtual Reality Market: Technology
        3. Africa Augmented Reality and Virtual Reality Market: Offering
        4. Africa Augmented Reality and Virtual Reality Market: Device Type
        5. Africa Augmented Reality and Virtual Reality Market: Application
      4. Rest of Middle East & Africa: Market Trends, Size, and Forecast (2017-2026)

        1. Introduction
        2. Rest of Middle East & Africa Augmented Reality and Virtual Reality Market: Technology
        3. Rest of Middle East & Africa Augmented Reality and Virtual Reality Market: Offering
        4. Rest of Middle East & Africa Augmented Reality and Virtual Reality Market: Device Type
        5. Rest of Middle East & Africa Augmented Reality and Virtual Reality Market: Application
    2. Middle East & Africa Augmented Reality and Virtual Reality Market, By Technology, Y-O-Y Growth Analysis

      1. Introduction
      2. Augmented Reality Technology: Market Trends, Size, and Forecast (2017-2026)

        1. Marker-Based Augmented Reality
        2. Markerless Augmented Reality
      3. Virtual Reality Technology: Market Trends, Size, and Forecast (2017-2026)

        1. Nonimmersive Technology
        2. Semi-Immersive and Fully Immersive Technology
    3. Middle East & Africa Augmented Reality and Virtual Reality Market, By Offering, Y-O-Y Growth Analysis

      1. Introduction
      2. Hardware: Market Trends, Size, and Forecast (2017-2026)

        1. Sensors
        2. Semiconductor Component
        3. Displays and Projectors
        4. Position Trackers
        5. Cameras
        6. Others
      3. Software: Market Trends, Size, and Forecast (2017-2026)

        1. Software Development Kits
        2. Cloud-Based Services
        3. AR Software
        4. VR Content Creation
    4. Middle East & Africa Augmented Reality and Virtual Reality Market, By Device Type, Y-O-Y Growth Analysis

      1. Introduction
      2. Augmented Reality Devices: Market Trends, Size, and Forecast (2017-2026)

        1. Head-Mounted Display
        2. Head-Up Display
        3. Handheld Device
      3. Virtual Reality Devices: Market Trends, Size, and Forecast (2017-2026)

        1. Head-Mounted Display
        2. Gesture-Tracking Device
        3. Projector & Display Wall
    5. Middle East & Africa Augmented Reality and Virtual Reality Market, By Application, Y-O-Y Growth Analysis

      1. Introduction
      2. Augmented Reality Applications: Market Trends, Size, and Forecast (2017-2026)

        1. Consumer
        2. Commercial
        3. Enterprise
        4. Healthcare
        5. Aerospace & Defense
        6. Energy
        7. Automotive
        8. Others
      3. Virtual Reality Applications: Market Trends, Size, and Forecast (2017-2026)

        1. Consumer
        2. Commercial
        3. Enterprise
        4. Healthcare
        5. Aerospace & Defense
        6. Others
  15. Augmented Reality and Virtual Reality Market: Company Analysis

    1. Introduction
    2. Google

      1. Overview
      2. Business Portfolio
      3. Product Portfolio
      4. Key Brands Insights
      5. Company SWOT & Strategic Analysis
      6. Company Financials
      7. Analyst Insights
    3. Microsoft

    4. Oculus VR (Facebook)

    5. Sony

    6. Samsung Electronics

    7. HTC

    8. PTC

    9. Wikitude GmbH

    10. Magic Leap

    11. Osterhout Design Group

    12. Daqri

    13. Blippar

    14. Upskill

    15. Continental

    16. Visteon

    17. Eon Reality

    18. Vuzix

    19. Zugara

    20. MAXST

    21. Other Companies

    22. Key Innovators

  16. Augmented Reality and Virtual Reality Market: Competitive Analysis

    1. Strategic Dashboard of Top Market Players
    2. Companies Deals (Mergers, Partnerships, Acquisitions, JVs)
    3. Expansion Areas (Based on Company Analysis)
    4. Market Share Analysis
  17. Augmented Reality and Virtual Reality Market: Distribution Channel Analysis

    1. Distributor Type Analysis
    2. Major Distributors (Key Countries)
    3. Future Growth Prospects
  18. Industry & Analysts Insights for Success

  19. Research Methodology

  20. Appendix

    1. List of Tables
    2. List of Figures
    3. Available Customizations
    4. Related Reports

List of Figures

Figure 1: Global Augmented Reality and Virtual Reality Market: Structure

Figure 2: Global Augmented Reality and Virtual Reality Market: Value Chain Analysis

Figure 3: Global Augmented Reality and Virtual Reality Market: Porter's Five Forces Model

Figure 4: Global Augmented Reality and Virtual Reality Market: Market Dynamics

Figure 5: Global Augmented Reality and Virtual Reality Market, By Technology, 2016-2026 (USD Million)

Figure 6: Global Augmented Reality and Virtual Reality Market, By Offering, 2016-2026 (USD Million)

Figure 7: Global Augmented Reality and Virtual Reality Market, By Device Type, 2016-2026 (USD Million)

Figure 8: Global Augmented Reality and Virtual Reality Market, By Application, 2016-2026 (USD Million)

Figure 9: Global Augmented Reality and Virtual Reality Market, By Region, 2016-2026 (USD Million)

Figure 10: North America Augmented Reality and Virtual Reality Market, By Technology, 2016-2026 (USD Million)

Figure 11: North America Augmented Reality and Virtual Reality Market, By Offering, 2016-2026 (USD Million)

Figure 12: North America Augmented Reality and Virtual Reality Market, By Device Type, 2016-2026 (USD Million)

Figure 13: North America Augmented Reality and Virtual Reality Market, By Application, 2016-2026 (USD Million)

Figure 14: North America Augmented Reality and Virtual Reality Market, By Country, 2016-2026 (USD Million)

Figure 15: Europe Augmented Reality and Virtual Reality Market, By Technology, 2016-2026 (USD Million)

Figure 16: Europe Augmented Reality and Virtual Reality Market, By Offering, 2016-2026 (USD Million)

Figure 17: Europe Augmented Reality and Virtual Reality Market, By Device Type, 2016-2026 (USD Million)

Figure 18: Europe Augmented Reality and Virtual Reality Market, By Application, 2016-2026 (USD Million)

Figure 19: Europe Augmented Reality and Virtual Reality Market, By Country, 2016-2026 (USD Million)

Figure 20: Asia-Pacific Augmented Reality and Virtual Reality Market, By Technology, 2016-2026 (USD Million)

Figure 21: Asia-Pacific Augmented Reality and Virtual Reality Market, By Offering, 2016-2026 (USD Million)

Figure 22: Asia-Pacific Augmented Reality and Virtual Reality Market, By Device Type, 2016-2026 (USD Million)

Figure 23: Asia-Pacific Augmented Reality and Virtual Reality Market, By Application, 2016-2026 (USD Million)

Figure 24: Asia-Pacific Augmented Reality and Virtual Reality Market, By Country, 2016-2026 (USD Million)

Figure 25: Latin America Augmented Reality and Virtual Reality Market, By Technology, 2016-2026 (USD Million)

Figure 26: Latin America Augmented Reality and Virtual Reality Market, By Offering, 2016-2026 (USD Million)

Figure 27: Latin America Augmented Reality and Virtual Reality Market, By Device Type, 2016-2026 (USD Million)

Figure 28: Latin America Augmented Reality and Virtual Reality Market, By Application, 2016-2026 (USD Million)

Figure 29: Latin America Augmented Reality and Virtual Reality Market, By Country, 2016-2026 (USD Million)

Figure 30: Middle East & Africa Augmented Reality and Virtual Reality Market, By Technology, 2016-2026 (USD Million)

Figure 31: Middle East & Africa Augmented Reality and Virtual Reality Market, By Offering, 2016-2026 (USD Million)

Figure 32: Middle East & Africa Augmented Reality and Virtual Reality Market, By Device Type, 2016-2026 (USD Million)

Figure 33: Middle East & Africa Augmented Reality and Virtual Reality Market, By Application, 2016-2026 (USD Million)

Figure 34: Middle East & Africa Augmented Reality and Virtual Reality Market, By Country, 2016-2026 (USD Million)

List of Tables

Table 1: Global Augmented Reality and Virtual Reality Market, By Technology, 2017-2026 (USD Million)

Table 2: Global Augmented Reality and Virtual Reality Market, By Offering, 2017-2026 (USD Million)

Table 3: Global Augmented Reality and Virtual Reality Market, By Device Type, 2017-2026 (USD Million)

Table 4: Global Augmented Reality and Virtual Reality Market, By Application, 2017-2026 (USD Million)

Table 5: Global Augmented Reality and Virtual Reality Market, By Region, 2017-2026 (USD Million)

Table 6: North America Augmented Reality and Virtual Reality Market, By Technology, 2016-2026 (USD Million)

Table 7: North America Augmented Reality and Virtual Reality Market, By Offering, 2016-2026 (USD Million)

Table 8: North America Augmented Reality and Virtual Reality Market, By Device Type, 2016-2026 (USD Million)

Table 9: North America Augmented Reality and Virtual Reality Market, By Application, 2016-2026 (USD Million)

Table 10: North America Augmented Reality and Virtual Reality Market, By Country, 2016-2026 (USD Million)

Table 11: United States Augmented Reality and Virtual Reality Market, By Technology, 2016-2026 (USD Million)

Table 12: United States Augmented Reality and Virtual Reality Market, By Offering, 2016-2026 (USD Million)

Table 13: United States Augmented Reality and Virtual Reality Market, By Device Type, 2016-2026 (USD Million)

Table 14: United States Augmented Reality and Virtual Reality Market, By Application, 2016-2026 (USD Million)

Table 15: Canada Augmented Reality and Virtual Reality Market, By Technology, 2016-2026 (USD Million)

Table 16: Canada Augmented Reality and Virtual Reality Market, By Offering, 2016-2026 (USD Million)

Table 17: Canada Augmented Reality and Virtual Reality Market, By Device Type, 2016-2026 (USD Million)

Table 18: Canada Augmented Reality and Virtual Reality Market, By Application, 2016-2026 (USD Million)

Table 19: Europe Augmented Reality and Virtual Reality Market, By Technology, 2016-2026 (USD Million)

Table 20: Europe Augmented Reality and Virtual Reality Market, By Offering, 2016-2026 (USD Million)

Table 21: Europe Augmented Reality and Virtual Reality Market, By Device Type, 2016-2026 (USD Million)

Table 22: Europe Augmented Reality and Virtual Reality Market, By Application, 2016-2026 (USD Million)

Table 23: Europe Augmented Reality and Virtual Reality Market, By Country, 2016-2026 (USD Million)

Table 24: Germany Augmented Reality and Virtual Reality Market, By Technology, 2016-2026 (USD Million)

Table 25: Germany Augmented Reality and Virtual Reality Market, By Offering, 2016-2026 (USD Million)

Table 26: Germany Augmented Reality and Virtual Reality Market, By Device Type, 2016-2026 (USD Million)

Table 27: Germany Augmented Reality and Virtual Reality Market, By Application, 2016-2026 (USD Million)

Table 28: United Kingdom Augmented Reality and Virtual Reality Market, By Technology, 2016-2026 (USD Million)

Table 29: United Kingdom Augmented Reality and Virtual Reality Market, By Offering, 2016-2026 (USD Million)

Table 30: United Kingdom Augmented Reality and Virtual Reality Market, By Device Type, 2016-2026 (USD Million)

Table 31: United Kingdom Augmented Reality and Virtual Reality Market, By Application, 2016-2026 (USD Million)

Table 32: France Augmented Reality and Virtual Reality Market, By Technology, 2016-2026 (USD Million)

Table 33: France Augmented Reality and Virtual Reality Market, By Offering, 2016-2026 (USD Million)

Table 34: France Augmented Reality and Virtual Reality Market, By Device Type, 2016-2026 (USD Million)

Table 35: France Augmented Reality and Virtual Reality Market, By Application, 2016-2026 (USD Million)

Table 36: Spain Augmented Reality and Virtual Reality Market, By Technology, 2016-2026 (USD Million)

Table 37: Spain Augmented Reality and Virtual Reality Market, By Offering, 2016-2026 (USD Million)

Table 38: Spain Augmented Reality and Virtual Reality Market, By Device Type, 2016-2026 (USD Million)

Table 39: Spain Augmented Reality and Virtual Reality Market, By Application, 2016-2026 (USD Million)

Table 40: Russia Augmented Reality and Virtual Reality Market, By Technology, 2016-2026 (USD Million)

Table 41: Russia Augmented Reality and Virtual Reality Market, By Offering, 2016-2026 (USD Million)

Table 42: Russia Augmented Reality and Virtual Reality Market, By Device Type, 2016-2026 (USD Million)

Table 43: Russia Augmented Reality and Virtual Reality Market, By Application, 2016-2026 (USD Million)

Table 44: Italy Augmented Reality and Virtual Reality Market, By Technology, 2016-2026 (USD Million)

Table 45: Italy Augmented Reality and Virtual Reality Market, By Offering, 2016-2026 (USD Million)

Table 46: Italy Augmented Reality and Virtual Reality Market, By Device Type, 2016-2026 (USD Million)

Table 47: Italy Augmented Reality and Virtual Reality Market, By Application, 2016-2026 (USD Million)

Table 48: Rest of Europe Augmented Reality and Virtual Reality Market, By Technology, 2016-2026 (USD Million)

Table 49: Rest of Europe Augmented Reality and Virtual Reality Market, By Offering, 2016-2026 (USD Million)

Table 50: Rest of Europe Augmented Reality and Virtual Reality Market, By Device Type, 2016-2026 (USD Million)

Table 51: Rest of Europe Augmented Reality and Virtual Reality Market, By Application, 2016-2026 (USD Million)

Table 52: Asia-Pacific Augmented Reality and Virtual Reality Market, By Technology, 2016-2026 (USD Million)

Table 53: Asia-Pacific Augmented Reality and Virtual Reality Market, By Offering, 2016-2026 (USD Million)

Table 54: Asia-Pacific Augmented Reality and Virtual Reality Market, By Device Type, 2016-2026 (USD Million)

Table 55: Asia-Pacific Augmented Reality and Virtual Reality Market, By Application, 2016-2026 (USD Million)

Table 56: Asia-Pacific Augmented Reality and Virtual Reality Market, By Country, 2016-2026 (USD Million)

Table 57: China Augmented Reality and Virtual Reality Market, By Technology, 2016-2026 (USD Million)

Table 58: China Augmented Reality and Virtual Reality Market, By Offering, 2016-2026 (USD Million)

Table 59: China Augmented Reality and Virtual Reality Market, By Device Type, 2016-2026 (USD Million)

Table 60: China Augmented Reality and Virtual Reality Market, By Application, 2016-2026 (USD Million)

Table 61: Japan Augmented Reality and Virtual Reality Market, By Technology, 2016-2026 (USD Million)

Table 62: Japan Augmented Reality and Virtual Reality Market, By Offering, 2016-2026 (USD Million)

Table 63: Japan Augmented Reality and Virtual Reality Market, By Device Type, 2016-2026 (USD Million)

Table 64: Japan Augmented Reality and Virtual Reality Market, By Application, 2016-2026 (USD Million)

Table 65: India Augmented Reality and Virtual Reality Market, By Technology, 2016-2026 (USD Million)

Table 66: India Augmented Reality and Virtual Reality Market, By Offering, 2016-2026 (USD Million)

Table 67: India Augmented Reality and Virtual Reality Market, By Device Type, 2016-2026 (USD Million)

Table 68: India Augmented Reality and Virtual Reality Market, By Application, 2016-2026 (USD Million)

Table 69: Southeast Asia Augmented Reality and Virtual Reality Market, By Technology, 2016-2026 (USD Million)

Table 70: Southeast Asia Augmented Reality and Virtual Reality Market, By Offering, 2016-2026 (USD Million)

Table 71: Southeast Asia Augmented Reality and Virtual Reality Market, By Device Type, 2016-2026 (USD Million)

Table 72: Southeast Asia Augmented Reality and Virtual Reality Market, By Application, 2016-2026 (USD Million)

Table 73: Australia & New Zealand Augmented Reality and Virtual Reality Market, By Technology, 2016-2026 (USD Million)

Table 74: Australia & New Zealand Augmented Reality and Virtual Reality Market, By Offering, 2016-2026 (USD Million)

Table 75: Australia & New Zealand Augmented Reality and Virtual Reality Market, By Device Type, 2016-2026 (USD Million)

Table 76: Australia & New Zealand Augmented Reality and Virtual Reality Market, By Application, 2016-2026 (USD Million)

Table 77: Rest of Asia-Pacific Augmented Reality and Virtual Reality Market, By Technology, 2016-2026 (USD Million)

Table 78: Rest of Asia-Pacific Augmented Reality and Virtual Reality Market, By Offering, 2016-2026 (USD Million)

Table 79: Rest of Asia-Pacific Augmented Reality and Virtual Reality Market, By Device Type, 2016-2026 (USD Million)

Table 80: Rest of Asia-Pacific Augmented Reality and Virtual Reality Market, By Application, 2016-2026 (USD Million)

Table 81: Latin America Augmented Reality and Virtual Reality Market, By Technology, 2016-2026 (USD Million)

Table 82: Latin America Augmented Reality and Virtual Reality Market, By Offering, 2016-2026 (USD Million)

Table 83: Latin America Augmented Reality and Virtual Reality Market, By Device Type, 2016-2026 (USD Million)

Table 84: Latin America Augmented Reality and Virtual Reality Market, By Application, 2016-2026 (USD Million)

Table 85: Latin America Augmented Reality and Virtual Reality Market, By Country, 2016-2026 (USD Million)

Table 86: Brazil Augmented Reality and Virtual Reality Market, By Technology, 2016-2026 (USD Million)

Table 87: Brazil Augmented Reality and Virtual Reality Market, By Offering, 2016-2026 (USD Million)

Table 88: Brazil Augmented Reality and Virtual Reality Market, By Device Type, 2016-2026 (USD Million)

Table 89: Brazil Augmented Reality and Virtual Reality Market, By Application, 2016-2026 (USD Million)

Table 90: Argentina Augmented Reality and Virtual Reality Market, By Technology, 2016-2026 (USD Million)

Table 91: Argentina Augmented Reality and Virtual Reality Market, By Offering, 2016-2026 (USD Million)

Table 92: Argentina Augmented Reality and Virtual Reality Market, By Device Type, 2016-2026 (USD Million)

Table 93: Argentina Augmented Reality and Virtual Reality Market, By Application, 2016-2026 (USD Million)

Table 94: Mexico Augmented Reality and Virtual Reality Market, By Technology, 2016-2026 (USD Million)

Table 95: Mexico Augmented Reality and Virtual Reality Market, By Offering, 2016-2026 (USD Million)

Table 96: Mexico Augmented Reality and Virtual Reality Market, By Device Type, 2016-2026 (USD Million)

Table 97: Mexico Augmented Reality and Virtual Reality Market, By Application, 2016-2026 (USD Million)

Table 98: Colombia Augmented Reality and Virtual Reality Market, By Technology, 2016-2026 (USD Million)

Table 99: Colombia Augmented Reality and Virtual Reality Market, By Offering, 2016-2026 (USD Million)

Table 100: Colombia Augmented Reality and Virtual Reality Market, By Device Type, 2016-2026 (USD Million)

Table 101: Colombia Augmented Reality and Virtual Reality Market, By Application, 2016-2026 (USD Million)

Table 102: Rest of Latin America Augmented Reality and Virtual Reality Market, By Technology, 2016-2026 (USD Million)

Table 103: Rest of Latin America Augmented Reality and Virtual Reality Market, By Offering, 2016-2026 (USD Million)

Table 104: Rest of Latin America Augmented Reality and Virtual Reality Market, By Device Type, 2016-2026 (USD Million)

Table 105: Rest of Latin America Augmented Reality and Virtual Reality Market, By Application, 2016-2026 (USD Million)

Table 106: Middle East & Africa Augmented Reality and Virtual Reality Market, By Technology, 2016-2026 (USD Million)

Table 107: Middle East & Africa Augmented Reality and Virtual Reality Market, By Offering, 2016-2026 (USD Million)

Table 108: Middle East & Africa Augmented Reality and Virtual Reality Market, By Device Type, 2016-2026 (USD Million)

Table 109: Middle East & Africa Augmented Reality and Virtual Reality Market, By Application, 2016-2026 (USD Million)

Table 110: Middle East & Africa Augmented Reality and Virtual Reality Market, By Country, 2016-2026 (USD Million)

Table 111: Middle East Augmented Reality and Virtual Reality Market, By Technology, 2016-2026 (USD Million)

Table 112: Middle East Augmented Reality and Virtual Reality Market, By Offering, 2016-2026 (USD Million)

Table 113: Middle East Augmented Reality and Virtual Reality Market, By Device Type, 2016-2026 (USD Million)

Table 114: Middle East Augmented Reality and Virtual Reality Market, By Application, 2016-2026 (USD Million)

Table 115: Africa Augmented Reality and Virtual Reality Market, By Technology, 2016-2026 (USD Million)

Table 116: Africa Augmented Reality and Virtual Reality Market, By Offering, 2016-2026 (USD Million)

Table 117: Africa Augmented Reality and Virtual Reality Market, By Device Type, 2016-2026 (USD Million)

Table 118: Africa Augmented Reality and Virtual Reality Market, By Application, 2016-2026 (USD Million)

Table 119: Rest of Middle East & Africa Augmented Reality and Virtual Reality Market, By Technology, 2016-2026 (USD Million)

Table 120: Rest of Middle East & Africa Augmented Reality and Virtual Reality Market, By Offering, 2016-2026 (USD Million)

Table 121: Rest of Middle East & Africa Augmented Reality and Virtual Reality Market, By Device Type, 2016-2026 (USD Million)

Table 122: Rest of Middle East & Africa Augmented Reality and Virtual Reality Market, By Application, 2016-2026 (USD Million)