Consainsights logo
Reports > Food And Beverages > Plant Based Chicken Market Report

Plant Based Chicken Market Size, Share, Industry Trends and Forecast to 2033

This report provides a comprehensive analysis of the Plant Based Chicken market, covering its current status, trends, technological advancements, and market forecasts from 2023 to 2033. Insights into market sizing, segmentation, and regional performances are included to equip stakeholders for informed decision-making.

Metric Value
Study Period 2023 - 2033
2023 Market Size $5.60 Billion
CAGR (2023-2033) 8.7%
2033 Market Size $13.25 Billion
Top Companies Beyond Meat, Impossible Foods, Quorn Foods, Gardein, MorningStar Farms
Last Modified Date 15 Nov 2024

Plant Based Chicken Market Report (2023 - 2033)

Plant Based Chicken Market Overview

The Plant Based Chicken industry is marked by substantial investments in technology and innovation. Leading companies are investing heavily in R&D to improve the sensory attributes of plant-based offerings, ensuring they meet or exceed the expectations set by traditional poultry. Alongside these innovations, distribution strategies are evolving with more emphasis on online sales and foodservice partnerships, increasing accessibility. The competitive landscape features a mix of established meat industry players diversifying into plant-based products, as well as startups focusing solely on plant-based chicken products. Health-conscious consumers are driving demand, emphasizing the need for transparency regarding ingredient sourcing and nutritional content. The industry faces challenges such as pricing pressures compared to soy and pea protein-based alternatives, but is anticipated to overcome them with economies of scale and improved manufacturing processes.

What is the Market Size & CAGR of Plant Based Chicken market in 2023?

The Plant Based Chicken market is projected to reach approximately $1.98 billion in 2023, with an expected compound annual growth rate (CAGR) of about 8.5% through 2033. As consumer awareness about health and sustainability increases, the market is on a growth trajectory, fueled by innovations in food technology and a broader acceptance of plant-based diets. The shift from traditional meat consumption to plant-based alternatives is significantly supported by initiatives from both the public and private sectors to promote healthier eating. Market dynamics are positively influenced by increasing investments from prominent companies, showcasing a robust pipeline of new products designed to penetrate varied consumer segments.

Plant Based Chicken Industry Analysis

The Plant Based Chicken industry is marked by substantial investments in technology and innovation. Leading companies are investing heavily in R&D to improve the sensory attributes of plant-based offerings, ensuring they meet or exceed the expectations set by traditional poultry. Alongside these innovations, distribution strategies are evolving with more emphasis on online sales and foodservice partnerships, increasing accessibility. The competitive landscape features a mix of established meat industry players diversifying into plant-based products, as well as startups focusing solely on plant-based chicken products. Health-conscious consumers are driving demand, emphasizing the need for transparency regarding ingredient sourcing and nutritional content. The industry faces challenges such as pricing pressures compared to soy and pea protein-based alternatives, but is anticipated to overcome them with economies of scale and improved manufacturing processes.

Plant Based Chicken Market Segmentation and Scope

The Plant Based Chicken market is segmented based on product type, distribution channel, end-user, form, and ingredient. Key product categories include frozen, chilled, ready-to-eat, nuggets, strips, and whole cuts. Each segment presents unique opportunities, with frozen products capturing a significant market share thanks to convenience. Distribution channels include supermarkets, online retailers, specialty stores, food service, and retail consumers. The market's scope extends to various end-users such as restaurants and caterers, reflecting the diverse applicability of plant-based chicken in culinary settings. Overall, the segmentation allows for specialized marketing and innovation strategies tailored to specific consumer needs.

Request a custom research report for industry.

Plant Based Chicken Market Analysis Report by Region

Europe Plant Based Chicken Market Report:

Europe is also witnessing robust growth, with the market expanding from $1.54 billion in 2023 to $3.64 billion by 2033. The rise of vegan and flexitarian diets is a key trend, along with stringent regulations favoring plant-based foods. Countries like the UK, Germany, and France are at the forefront of market development.

Asia Pacific Plant Based Chicken Market Report:

The Asia Pacific region is poised for significant growth in the Plant Based Chicken market, projected to almost double from $1.17 billion in 2023 to $2.78 billion by 2033. Increasing health awareness and shifting dietary preferences towards plant-based proteins are key drivers. Countries like China and India are becoming significant players due to their vast population and evolving lifestyle habits.

North America Plant Based Chicken Market Report:

North America dominates the Plant Based Chicken market, with a forecasted increase from $1.98 billion in 2023 to $4.69 billion by 2033. Strong consumer demand for meat alternatives, alongside significant retail presence and distribution, is driving this expansion. Major brands are leading innovation and marketing efforts, further enhancing market growth.

South America Plant Based Chicken Market Report:

In South America, the market is expected to grow from $0.15 billion in 2023 to $0.36 billion by 2033. While currently small, the market is gaining traction due to growing interest in veganism and sustainable eating practices among urban populations, particularly in Brazil and Argentina.

Middle East & Africa Plant Based Chicken Market Report:

The Middle East and Africa region is gradually embracing plant-based diets, expected to see market growth from $0.76 billion in 2023 to $1.79 billion by 2033. Although still in the nascent stage, increasing health consciousness and investments in plant-based startups are creating new opportunities.

Request a custom research report for industry.

Plant Based Chicken Market Analysis By Product

Global Plant-Based Chicken Market, By Product Market Analysis (2023 - 2033)

The product segment is characterized by various offerings, primarily frozen, chilled, ready-to-eat options, nuggets, and strips. Frozen products dominate with a market share of approximately 60.27% in 2023, indicating a consumer preference for convenience. Chilled products represent a growing segment, expected to rise significantly as freshness and quality become key purchase criteria.

Plant Based Chicken Market Analysis By Distribution Channel

Global Plant-Based Chicken Market, By Distribution Channel Market Analysis (2023 - 2033)

Major distribution channels encompass supermarkets, online retailers, specialty stores, and food service. Supermarkets currently hold a significant market share (52%), with online sales steadily increasing, reflecting changing consumer shopping behaviors. The growth of e-commerce platforms is crucial for enhancing accessibility to plant-based products.

Plant Based Chicken Market Analysis By End User

Global Plant-Based Chicken Market, By End-User Market Analysis (2023 - 2033)

End-user analysis reveals a diverse customer base, including retail consumers, food manufacturers, restaurants, caterers, and institutions. Retail consumers remain the largest segment due to the rise of plant-based diets at home, while food manufacturers are expanding their product offerings to include plant-based ingredients in processed foods.

Plant Based Chicken Market Analysis By Form

Global Plant-Based Chicken Market, By Form Market Analysis (2023 - 2033)

In terms of form, the market includes nuggets, strips, whole cuts, and ground types. Nuggets are particularly prominent, representing 52% of the segment share in 2023, given their popularity as a convenient snack and meal option.

Plant Based Chicken Market Analysis By Ingredient

Global Plant-Based Chicken Market, By Ingredient Market Analysis (2023 - 2033)

Key ingredients driving the market include soy protein, pea protein, wheat protein, and other ingredients like legumes and vegetables. Soy protein leads with a substantial share (52%), reflecting its widespread acceptance and use in plant-based products.

Plant Based Chicken Market Trends and Future Forecast

The Plant Based Chicken market is expected to continue on a growth path through 2033, driven by increasing consumer demand for sustainable and ethical food choices. Innovations in technology will further enhance product quality, aiming for more realistic textures and flavors. Anticipated challenges include market saturation and competitive pricing pressures. However, the overall trend leans towards greater acceptance of plant-based diets and products, making it a lucrative sector for investment and expansion. Retailers will likely expand their offerings, and new entrants will find opportunities amidst shifting dietary preferences.

Request a custom research report for industry.

Global Market Leaders and Top Companies in Plant Based Chicken Industry

Beyond Meat:

Beyond Meat is a leader in the plant-based protein market, known for its innovative products that emulate the taste and texture of traditional meats, including chicken. Their commitment to sustainability and healthy eating has positioned them at the forefront of the industry.

Impossible Foods:

Impossible Foods specializes in developing plant-based substitutes for meat products, utilizing cutting-edge technology to enhance flavor and nutrition. They focus heavily on environmental sustainability and reducing dependency on animal agriculture.

Quorn Foods:

Quorn Foods offers a range of meat alternatives, primarily made from mycoprotein. Known for its commitment to sustainability, Quorn is expanding its presence globally, particularly in the plant-based chicken segment.

Gardein:

Gardein, a subsidiary of Pinnacle Foods, is famed for its vast array of plant-based meat products, including chicken alternatives. They leverage innovation in taste and texture to appeal to both vegetarians and meat-lovers alike.

MorningStar Farms:

MorningStar Farms is a prominent brand offering a wide selection of plant-based products, including chicken. Focused on providing nutritious and tasty options, they cater to a health-conscious audience.

We're grateful to work with incredible clients.

Datasite
Agilent
Asten Johnson
Bio-Rad
Carl Zeiss
Dywidag
Illumina
LEK Consulting
Shell