- Home
- Technology And Media
- Sales Intelligence
Sales Intelligence Market Research Report – Segmented By Region (North America, Europe, Asia-Pacific, Middle-East & Africa, Latin America) – Analysis on Size, Share, Trends, COVID-19 Impact, Competitive Analysis, Growth Opportunities and Key Insights from 2019 to 2030.
-
Published date -30th Jan 2024
-
Formats -PDF, CSV
-
Region -Global
Sales Intelligence Market Size & CAGR in 2021
The global sales intelligence market is projected to have a growth rate of 8.5% CAGR from 2021 to 2028. The market is expected to reach a value of USD 4.2 billion by the end of 2028.
COVID-19 Impact on the Sales Intelligence Market
The COVID-19 pandemic has significantly impacted the sales intelligence market. With remote work becoming the norm, companies are increasingly relying on sales intelligence tools to target potential customers accurately and efficiently.
Sales Intelligence Dynamics
The sales intelligence market is driven by the growing adoption of AI and machine learning technologies in sales and marketing activities. Companies are leveraging data analytics to gain insights into customer behavior and preferences.
Segments and Related Analysis
The sales intelligence market can be segmented based on deployment mode, organization size, and end-user industry. Small and medium-sized enterprises are increasingly adopting sales intelligence tools to enhance their sales and marketing strategies.
By Region Analysis
North America dominates the sales intelligence market, followed by Europe and Asia Pacific. The increasing digitization of sales processes and the prevalence of e-commerce are driving the growth of the market in these regions.
Key Market Players and Competitive Landscape
Some of the key players in the sales intelligence market include Salesforce, ZoomInfo, LinkedIn Sales Navigator, and InsideView. These companies are focusing on product innovations and strategic partnerships to maintain their competitive edge.
Recent Happenings in the Sales Intelligence Market
In recent developments, Salesforce announced the launch of a new AI-powered sales intelligence platform to help businesses drive personalized customer interactions. This shows the growing importance of AI and data analytics in the sales intelligence market.
