Adidas - Company Profile
All the data and insights you need on Adidas in one report.
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Financial Analysis and Report
adidas is a leading global brand in sports apparel and footwear, renowned for its commitment to innovation, sustainability, and high-performance products. With a rich heritage dating back to 1949, adidas has established itself as a symbol of quality and style in the athletic and fashion markets. The company's mission is to be the best sports company in the world, and it actively focuses on product development, market expansion, and enhancing customer experience.
Visual Insights
Adidas Revenue Growth
Adidas Market Distribution
About adidas
As a renowned pioneer in sports, adidas combines technology and style, offering a diverse range of products that meet high performance and sustainability standards.
Description | |
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Overview | adidas is committed to providing high-quality sports apparel and footwear, and it has a strong focus on sustainability and innovation. |
Established | 1949 |
Headquarters | Herzogenaurach, Germany |
Executives
adidas's executive team comprises industry leaders who drive the company's strategic vision and operational excellence.
Name | Position |
---|---|
Kasper Rorsted | CEO |
Roland Auschel | Chief Commercial Officer |
Amanda West | Chief Financial Officer |
Locations
With multiple regional offices across the globe, adidas is strategically positioned to serve its customers worldwide.
Location Type | Location |
---|---|
Headquarters | Herzogenaurach, Germany |
Regional Offices | North America, Asia, Europe |
Business Segments
adidas operates across various segments focusing on footwear, apparel, and equipment to cater to athletes and fashion-conscious consumers.
Business Area | |
---|---|
Footwear | High-performance and lifestyle shoes |
Apparel | Sportswear and casual clothing |
Equipment | Sports accessories and gear |
Report Contents
Comprehensive reports illustrating adidas's financial health, competitive landscape, and strategic initiatives for continued growth.
Area | Details |
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Financials | Monthly and annual revenue reports indicating profitability and growth. |
Competitors | Key competitors include Nike, Puma, and Under Armour. |
SWOT Analysis | Strengths in brand loyalty and product range; opportunities in emerging markets; threats from counterfeit products. |
Growth Factors | Sustainable practices and e-commerce growth drive profitability. |
Key Business Areas | Product innovation, sustainability, and customer engagement. |
Hiring Strategy | Focus on attracting diverse talent and investing in employee development. |
Social Media Listening | Monitoring brand perception and customer engagement through digital channels. |
Digital Ads Strategy | Utilizing targeted advertising and influencer partnerships for brand visibility. |
Business Strategy | Adoption of innovative practices and focus on sustainability. |
Competition Analysis | Assessing market trends and competitor strategies to enhance market position. |